Logo Launch Event with Light-Performance

Trade-Show Party at Schloss Herrenhausen

Classy and stylish, cool lighting, B&N orchestrated a logo presentation on the occasion of the International Commercial Vehicles Motor Show in Hanover. Very smart!

icon_bnPerhaps the most beautiful of Lower Saxony’s event locations, the neo-classical Herrenhausen Palace provided the perfect backdrop for the unveiling of a new logo for a customer from the finance sector. Around 350 handpicked IAA guests were invited to the trade-fair party, which presented the new corporate image and allowed the guests to indulge in delicacies for the palate and a truly impressive show for all the senses. The new logo was showcased with a spectacular light-show, a percussion performance on the back of a truck in the castle courtyard and fabulous live music. The photo box guaranteed unforgettable memories, allowing guests to have their photos taken with “light painting effects”, while cigar aficionados found themselves in smokers’ heaven in the cigar lounge.

During trade-fairs we have staged numerous launch events from Seoul to London. I love these premieres because they challenge us to draw on our creativity, enthusiasm and passion to bring a little sparkle into the trade-fair customers’ stressed lives. Good job that we can rely on a great network of artists and performers to wow the guests.
Sarah Nasshan

Project Manager, BUSINESS & NATURE